Q-GPS Case Studies and Testimonials

Case studies:

Titan Automotive Group – A Study of Success!



Titan Automotive Group offers a great example of how a dealership can really benefit when processes and technology are combined effectively. The following is a “day in the life” of one of Canada’s top dealerships’ use of Quantech Q-GPS.

Shannon, the receptionist, enters email and other Internet opportunities into Q-GPS as they come in, which in turn go to the sales manager. The sales manager assesses each lead and allocates them to sales staff. Walk-ins as well as phone-ops are entered by sales staff using custom Q-GPS sales entry slips. Information gathered on the slips is entered into Q-GPS later on in the day by each sales team member. Sales staff tell us they love how Q-GPS alerts them instantly when another sales person is already working with a prospect –disputes over customer ownership have been reduced to zero. At the end of each day, a New Opportunities report is created and automatically sent to an Eastern call centre tasked with following up on the service they’ve received from sales staff in the dealership. Results of these calls are sitting on management’s desk the next day. Sales staff know if they don’t follow up on their leads quickly they’ll be asked why.

Without exception, sales staff told me they find Q-GPS quick and easy-to use – all they have to do is open it and Q-GPS tells them their day’s tasks. In fact, it’s so helpful that several sales staff have purchased their own laptops. Staff communicate professionally with prospects they obtain email addresses from using the email templates that are included with Q-GPS. They also use Q-GPS for their trade appraisals. In fact, the company was able to reduce expenses by $1,300 quarterly now that they don’t need a separate trade appraisal tool.

After some fine-tuning to the schedule of auto-generated after-sale follow-ups, Titan Automotive Group staff are now turning one-time customers and prospects into lifetime customers. For lost sales, they’ve set up Q-GPS to create three follow up tasks at intervals of one week, one year and 20 months; for customers that did purchase, the schedule of calls is, one day, one week, one month, and then every six months after the sales date.

As a sales manager myself, I was very impressed to see how Titan Automotive Group’s management team has integrated Q-GPS into their sales management processes. They’re very informed and involved in every sale and hold each sales person accountable for all of their sales related tasks. Daily, managers print an Overdue task list and personally discuss tasks that weren’t done with each staff member. Sales managers also use the Review Lost Opportunities section in Q-GPS to review every opportunity that sales staff set to Lost. You’ll find very little lead cherry picking at Titan Automotive Group. Titan Automotive Group uses the Q-GPS goal section to keep everyone informed as to the daily progression toward each person’s monthly target. 

Titan Automotive Group uses Q-GPS Alerts to maximize the profitability of every trade they bring into the dealership. They’re notified immediately every time a new trade is entered into the Q-GPS Trade tools allowing management to “yeah or nay” trades very early in the sales process.

Q-GPS helps Titan Automotive Group management make key inventory, marketing, and coaching decisions. They receive daily reports via email showing all new opportunities from the previous day; on a weekly basis, management gets reports showing how many opportunities were lost, sold and still active. And now that sales staff enter demographic information on every prospect into Q-GPS, management is making better inventory and advertising decisions.

It’s very apparent to me that Titan Automotive Group have combined solid management practices with powerful sales management and CRM tools in Q-GPS to succeed in this very challenging market we’re in right now. 

Testimonials:

With Q-GPS, our sales team works more proactively with their leads - there is no more wondering where to go from here with the customer. It's turned my well-organized staff into stellar performers and provided a process to the sales staff that needs thst extra help. Not only has productivity increased, so have sales! 
Bruce Chiles – Great West RV

The closed-loop process in Q-GPS helps the sales team follow-up consistently so no leads are un-necessarily lost. I can do a quick scan in Q-GPS and find out what's getting worked on and what isn't, so I can target my attention more effectively. 
Darrell Fisher, Rocky's Harley Davidson

Using the alert and appraisal features in GPS we’re maximizing revenue on every trade as well as eliminating bad trades before they get in the system.

The auto-generating reports and alerts tell us exactly what we need to know, when we need to know it. Every sales person knows it’s easy for management to see what’s NOT getting done – so sales staff get it done! Now I can focus more of my time on sales staff that my help. Robert McAllum – Titan Auto Group